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Web design in Bury.
Market trade, food production and selling beyond the stall.

Bury’s food trade has something most towns do not: producers and traders with a genuine product and an existing local reputation, whose reach stops at the end of the market. The build that pays for itself here is almost always the one that lets somebody two hundred miles away buy the thing — which is a shipping, packing and shelf-life problem long before it is a web design problem.

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Selling food beyond the counter, properly

The four things that sink a food producer’s first online shop, in the order they bite.

The packing cost is the real price

Chilled or frozen goods need insulation and a next-day service, and that cost per parcel decides the minimum order, not a marketing instinct. We build the minimum order and free-delivery threshold as settings you can change weekly, because you will.

Allergens and labelling

Anything prepacked for direct sale has its own labelling rules, and the allergen information has to reach the customer before they order. Holding it with the product rather than in a PDF is the only version that stays true.

Trade and retail at different prices

Most Bury producers end up with wholesale customers. One shop, two price bands, a trade login and a pro forma above a card limit — designed in at the start rather than bolted on.

Pack sizes, not products

A product sold by the dozen, the tray and the case is one product with three prices, not three products. Getting that wrong makes the stock count meaningless.

What we would build first

  • A shop with real postcode rules Minimum order by postcode area, a delivery cap, chosen-date delivery and click and collect for the people who are coming to the market anyway.
  • Pre-orders for the thing that sells out If people queue for it, let them pay for it in advance. This is the single highest-return feature we build for food businesses.
  • A till that shares the stock count The stall and the website drawing down the same numbers, so the website cannot sell what the stall sold at nine o’clock.

When we are the wrong firm for this

If your product does not travel — if it is at its best for four hours and you know it — do not build a shop. Build a pre-order and collection page and keep the quality. We have talked people out of shipping before and it was the right call both times. And if you sell at one market a week and nothing else, a shop will take more of your evenings than it returns in its first year.

The question is not whether we can build the shop. It is whether the parcel arrives as good as the stall.

Questions

Before you ask.

Can you handle chilled or frozen delivery?

We build the system around it: packaging cost per parcel, a next-day-only delivery window, chosen delivery dates and a minimum order that reflects what the box actually costs. The courier is yours; the rules live in the site.

Can we sell wholesale and retail from one site?

Yes, and it is much easier designed in at the start — a trade login, price bands per account, and a pro forma invoice above whatever card limit you set.

Will the website and the stall share stock?

They can, if the counter is running a till we built or one that will talk to us. Two separate stock counts is the thing that causes the oversell.

Ready to get started?

Tell us what you need. We will scope it, price it and build it.

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